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It happens so that we hear that outer beauty is nothing but a question of luck. Some individuals were a little luckier at birth than others and receives a cute face, a slender figure and an irresistible smile. “So what?”, they say. “You have your unique kind of beauty, yes it is not your face, but your character, your ability to have affection to others and help them, you skills and inner characteristics”! No doubt, you agree that a man is more than a mere appearance, but all the same, somewhere in our soul you feel miserable and tricked. Why so?

To find the answer let us dissect modern lifestyles and the public opinion formed by the mass media. Every entertainment and show on TV, every puny ad, the bulk of articles in various journals and magazines give you the same - you should do this and that to be bright, youthful, healthy and beautiful! In fact, money, energy, youth, beauty and sex appeal are the tin goods forced on us these days. If you cannot give your buddies a lift in a brand new BMW, desolation is your destiny! If you are not beautiful enough, you life is over! If your muscles are not big enough you will doubtlessly end up your miserable life in the gutter! If you breasts are not big and perky enough, you will never get anywhere, so stop trying! If you are in your forties you are too old - give the way to teens or they will throw you out of their way! Judging by our mass culture the whole world goes crazy and we are absolutely happy about it… Do you still need more evidences to realize why you are so ill at ease when special trainings and psychological counsels start feeding you with inner beauty that is far more important that a mere mortal body!

There is a shocking difference between what mass culture tells us and what certain specialists state. Of course you cannot find a basis to rest at! Let us try to analyze this painful term to get a pretty good idea of what beauty is! It will help you realize whether you want to become the slave of your mortal shell or try to realize what you are like deep inside your soul!

We mention beauty to characterize any human being, creature, place, object, phenomenon or idea that we absorb with a feeling of joy and satisfaction. Beauty is an essential part of aesthetics, psychology and culture of every nation in the world. The ideal of beauty is a type of perfection existing in one’s imagination but unachievable in reality.

If fact, the feeling of beauty is nothing but a mixture of natural harmony and balance in every detail, it makes a human being, animal, place, object, phenomenon or idea in question particularly attractive and nice for people perceiving it. It is an entirely subjective experience, maybe that is why there is a saying “beauty is in the eye of the beholder”.

The spring of the word “beauty” can explain some sides of today’s term. The Greek equivalent of the word “beautiful” - “horaios” literally means “being of one’s hour” - so, ripe fruits of the time were believed to be beautiful. At the same historical epoch young girls who tried to look older as well as old women who tried to look younger were not believed to be beautiful at all! Beautiful meant “good in its time”, that is why old humans and even crippled warriors were considered just as beautiful as young and healthy individuals. Can you imagine anything of the kind in our contemporary society proclaiming the epoch of equality and humanism?

You will be stunned to learn that babies very early acquire a preference for beautiful faces; in fact it is a sort of cognitive standard any person comes to this world with! No wonder the universal notions of beauty and attractiveness are similar across different cultures and genders. Number one building block of beauty is symmetry. The clue is rather simple here - we all enjoy seeing symmetry and proportion because it is the proof of absence of any genetic or acquired defects. No wonder ancient nations really treasured symmetry.

So, the Pythagorean school found special attractiveness in the golden ratio and heralded the beauty of every individual and object corresponding definite mathematic rules. Ancient Greeks showed their love of symmetry and proportion having erected a number of wonderful buildings, immaculate statues of men and women etc. Renaissance Europe restored this old idea of beauty that is why up to now we call definite types of male and female body and face proportion a “classical beauty”.

Discussing outer beauty it is naive to forget that we are a part of nature, we are creatures sharing basic instincts with the majority of mammals on the Earth. No wonder that our instincts influenced by the power of our intellect disguise themselves as certain habits, tastes, emotions, likes and dislikes. In fact the ideals of male and female beauty are based on the qualities necessary for reproduction and survival of the human race. Shocked? OK, here are some hints for understanding the nature of beauty of the opposite sex!

You will not deny the fact that men and women who are relatively young, with smooth skin, well-proportioned bodies and regular features are always considered to be beautiful throughout the history of humanity. You can be absolutely sure you fell in love with your darling for his or her intelligence, grace, politeness, sense of humor, elegance etc. You are absolutely right, but enumerating the features like this, you deny the fact that your spouse has body as well! What about his or her state of health, youthfulness, facial symmetry, smell etc?

One more shocking fact for you - average appearance is the most attractive for the majority of personalities. Remember, we have some inborn instincts in us? The point is we are attracted to mates of our own species to guaranty reproduction! The average image of the mate is a kind of icon for us; that is why average looks is the most preferable one. Latest research showed that a number of persons found a computer generated average image more attractive than individual images of real people having certain specific features!

What are the determinants of male outer beauty? As latest research proved, heterosexual women and homosexual men prefer:

- heavy brows, prominent chins, heavy jaws and broad cheekbones associated with increased testosterone and being a reliable indication of good health;
- symmetrical faces and bodies being a reliable indication of good inheritance and ability to create healthy offsprings;
- slim waist, broad shoulders and muscular chest (so called v-shaped torso) associated with increased testosterone, too;
- height - 80% of women dream of a male blessed with the height of 6 feet or taller for long-term commitment and the opposite male when a short-term affair is intended;
- moderate amount of body hair.

What are the determinants of female outer beauty? As latest investigation showed, heterosexual men prefer:

- waist-to-hip ratio of approximately 0.70 because women with hourglass figures are more fertile than other females due to higher levels of certain female hormones, and this fact subconsciously lures the males choosing mates;
- symmetrical face and body being a sign of good inheritance and ability to deliver healthy kids;
- big eyes, dilated pupils, small chin and nose, high eyebrows and wide smile;
- women 2.5 - 7 years younger than their mates;
- signs of youth like high perky breasts, smooth skin, clear eyes, long and lustrous hair;
- full (not large) breasts as a signal of fertility;
- erect posture and natural body mass index (neither too slim nor too fat);
- long legs as a subconscious signal of good health (not merely aesthetic feature).

Sorry to say that, natural standards of beauty are dangerously influenced by mass culture. There is a real threat of degeneration of human race if the media continue determining what is or is not beautiful for us the way they do it these days! For instance, anorexic models promote disorders in the heads of many men and women. Glamorous movie idols force ordinary young personalities try and fit into extremely narrow standards of TV beauty. Easy excess to dirty pictures and videos creates false conceptions of natural body proportions. Do not forget that the teens are the most vulnerable group of human society and they have to face it every day! What can be done in a situation like this? Keep fit and healthy because real beauty is impossible without perfect health. Have enough sleep, entertainment, physical exercise and recreation. Give up harmful habits - being disappointed with your life is one of them, too! Think positive, find time for communication with your friends and reaching your goals. Be very careful about your food because we are what we eat! Make sure your body gets every important vitamin and mineral. If you fall ill take the complete course of treatment. If you hate queuing up visit any good cheapest internet drugstore to save you time and money.

If you choose to order medications online, you will get perfect service and swift delivery saying nothing of splendid discounts. And the most vital point to fulfill! Be yourself, because trying to become someone else in equally painful and dangerous.